Bras for every body.

Sizes up to 58K. Since 1921.

A lot has changed since we started making plus-size bras, but not how we make them: designed and fit for curvy women for generations.

Our Story

Putting Curvy Women First Since Day One

Glamorise is a size-inclusive lingerie brand that designs bras for curvy women. Founded in New York City in 1921, Glamorise is one of the world's oldest bra manufacturers, and we have been size-inclusive since our inception. We pride ourselves on our wide size range of band sizes 30 to 58 and cup sizes B through K.

Every single Glamorise bra is designed in our New York City sewing studio by our team of industry-veteran designers, and each bra is fit on women of all bust sizes throughout the design process. Our patented MagicLift® wireless bras, WonderWire® bras, sports bras, and bralettes provide comfortable support for plus-size and full figured women.

Behind The Bra

How We Get the Perfect Fit For You Time & Again

Fitted on millions of women of all shapes and sizes since the beginning

Designed and perfected from our in-house New York City sewing studio

Pioneered ahead-of-the-curve innovations for better fit, comfort and support

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Our History

Ahead of the Curve,
Then & Now


Curvy Then

Glamorise started making bras back when they were still called brassiers. Amidst the flapper fashion takeover that ditched the corset in favor of more freedom to move, we set up shop in New York City. Through the advent of alphabetical cup sizes, the torpedo bras of WWII and the cone-shaped silhouettes of the sweater girl era, we pioneered the best fit, comfort and support for curvy women right here from our midtown sewing studio.


Glamorise invented the First Sports Bra

Glamorise - Free Swing Tennis Bra - For the active woman on the go... Golfing, Skiing, Bowling, Skating, Sailing, Riding, and Cycling


Curvy Now

Glamorise puts curvy women at the heart of everything we do. When we created MagicLift® — the revolutionary wireless design that holds in and lifts up — it was to give plus-size women the comfort and support they deserve, daily. When we perfected WonderWire® — the next-level standard in plus-size underwire bras — it meant unparalleled support without wire poke.

When it comes to bras fit for you, we promise to put curvy first for generations to come.